Tennessee by the numbers
1,890,629
Owner-occupied homes
661,700
Estimated with wood floors (35%)
132,300
Wood floors due a year (one coat every 5 years)
13,200
Owners likely to pay for it a year (1 in 10)
Tennessee ranks number 16 of the 50 states and D.C. by owner-occupied homes, with 2.2% of the U.S. total. The count covers 607 ZIP codes.
The ZIP codes in Tennessee with the most owner-occupied homes
| ZIP code | Closest town | Owner-occupied homes | Wood floors due a year |
|---|---|---|---|
| 37013 | La Vergne | 21,836 | 1,500 |
| 37075 | Hendersonville | 20,786 | 1,500 |
| 37042 | Clarksville | 19,909 | 1,400 |
| 37122 | Mount Juliet | 19,733 | 1,400 |
| 37064 | Thompson's Station | 18,770 | 1,300 |
Each row is one ZIP code. Click a ZIP to see the demand within 30 miles of it. The town is the closest place in the Census list to the center of the ZIP code, so treat it as a rough guide.
A recoat business usually serves a city and the area around it, which takes in many ZIP codes. That is why the area around your town matters more than any one number on this page.
How we got these numbers
- Homes: owner-occupied homes from the U.S. Census Bureau, American Community Survey 2024 (5-year estimates), added up for every ZIP code in Tennessee. Renters are left out
- Wood floors: 35% of those homes. The National Wood Flooring Association found 52% of homeowners say they have wood floors, so we use a lower figure on purpose
- Due each year: we assume a floor gets a fresh coat about every 5 years
- Hiring it out: we assume only 1 in 10 owners whose floor is due pays anyone to do it
These are estimates of the market, not a forecast of what any one business will sell. Leads aren't sold jobs, and a number for a whole state says little about your own town.
Cities in Tennessee
The numbers within 30 miles of Nashville and Memphis and Knoxville and Chattanooga and Murfreesboro, worked out the same way.
Check your own ZIP code
A state is too big to plan around. The demand tool adds up the owner-occupied homes within 30 miles of your ZIP code, with the same conservative math, so you can see the market around your own town in Tennessee.
Starting a recoat business in Tennessee
FloorIt takes one partner per area. We build the business in your name, train you, ship your equipment and finish, and bring you your first 50 leads. Apply to check if your part of Tennessee is open.
Questions about Tennessee
Is there demand for a floor recoat business in Tennessee?
By the numbers, yes: Tennessee has 1,890,629 owner-occupied homes, and with conservative math about 132,300 of their wood floors come due for a recoat each year. Whether your part of Tennessee has enough is a local question, so check your own ZIP code before you decide.
How many homes in Tennessee have wood floors due for a recoat?
Using a conservative 35% wood floor share, about 661,700 of the 1,890,629 owner-occupied homes in Tennessee have wood floors. At one recoat every 5 years, that is about 132,300 floors due each year. If only 1 in 10 of those owners pays someone to do it, that is still about 13,200 paid jobs a year in Tennessee.
Where in Tennessee are the most owner-occupied homes?
By ZIP code, the most owner-occupied homes in Tennessee are in 37013 (near La Vergne, 21,836 homes), 37075 (near Hendersonville, 20,786 homes), 37042 (near Clarksville, 19,909 homes), 37122 (near Mount Juliet, 19,733 homes), and 37064 (near Thompson's Station, 18,770 homes). Each is one ZIP code. A recoat business usually serves a city and the area around it.