Demand by state

Is there demand for a floor recoat business in Maryland?

Quick answer

By the numbers, yes: Maryland has 1,597,383 owner-occupied homes, and with conservative math about 111,800 of their wood floors come due for a recoat each year. Whether your part of Maryland has enough is a local question, so check your own ZIP code before you decide.

Maryland by the numbers

1,597,383

Owner-occupied homes

559,100

Estimated with wood floors (35%)

111,800

Wood floors due a year (one coat every 5 years)

11,200

Owners likely to pay for it a year (1 in 10)

Maryland ranks number 21 of the 50 states and D.C. by owner-occupied homes, with 1.9% of the U.S. total. The count covers 448 ZIP codes.

The ZIP codes in Maryland with the most owner-occupied homes

ZIP codeClosest townOwner-occupied homesWood floors due a year
21122Lake Shore19,4241,400
21234Carney17,8201,200
20772Marlton17,4331,200
20906Layhill17,2251,200
20878North Potomac16,7741,200

Each row is one ZIP code. Click a ZIP to see the demand within 30 miles of it. The town is the closest place in the Census list to the center of the ZIP code, so treat it as a rough guide.

A recoat business usually serves a city and the area around it, which takes in many ZIP codes. That is why the area around your town matters more than any one number on this page.

How we got these numbers

  • Homes: owner-occupied homes from the U.S. Census Bureau, American Community Survey 2024 (5-year estimates), added up for every ZIP code in Maryland. Renters are left out
  • Wood floors: 35% of those homes. The National Wood Flooring Association found 52% of homeowners say they have wood floors, so we use a lower figure on purpose
  • Due each year: we assume a floor gets a fresh coat about every 5 years
  • Hiring it out: we assume only 1 in 10 owners whose floor is due pays anyone to do it

These are estimates of the market, not a forecast of what any one business will sell. Leads aren't sold jobs, and a number for a whole state says little about your own town.

Cities in Maryland

The numbers within 30 miles of Baltimore, worked out the same way.

Check your own ZIP code

A state is too big to plan around. The demand tool adds up the owner-occupied homes within 30 miles of your ZIP code, with the same conservative math, so you can see the market around your own town in Maryland.

Starting a recoat business in Maryland

FloorIt takes one partner per area. We build the business in your name, train you, ship your equipment and finish, and bring you your first 50 leads. Apply to check if your part of Maryland is open.

Questions about Maryland

Is there demand for a floor recoat business in Maryland?

By the numbers, yes: Maryland has 1,597,383 owner-occupied homes, and with conservative math about 111,800 of their wood floors come due for a recoat each year. Whether your part of Maryland has enough is a local question, so check your own ZIP code before you decide.

How many homes in Maryland have wood floors due for a recoat?

Using a conservative 35% wood floor share, about 559,100 of the 1,597,383 owner-occupied homes in Maryland have wood floors. At one recoat every 5 years, that is about 111,800 floors due each year. If only 1 in 10 of those owners pays someone to do it, that is still about 11,200 paid jobs a year in Maryland.

Where in Maryland are the most owner-occupied homes?

By ZIP code, the most owner-occupied homes in Maryland are in 21122 (near Lake Shore, 19,424 homes), 21234 (near Carney, 17,820 homes), 20772 (near Marlton, 17,433 homes), 20906 (near Layhill, 17,225 homes), and 20878 (near North Potomac, 16,774 homes). Each is one ZIP code. A recoat business usually serves a city and the area around it.

Other states

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