Florida by the numbers
5,918,621
Owner-occupied homes
2,071,500
Estimated with wood floors (35%)
414,300
Wood floors due a year (one coat every 5 years)
41,400
Owners likely to pay for it a year (1 in 10)
Florida ranks number 3 of the 50 states and D.C. by owner-occupied homes, with 7% of the U.S. total. The count covers 973 ZIP codes.
The ZIP codes in Florida with the most owner-occupied homes
| ZIP code | Closest town | Owner-occupied homes | Wood floors due a year |
|---|---|---|---|
| 32162 | The Villages | 30,127 | 2,100 |
| 34953 | Port St. Lucie | 24,513 | 1,700 |
| 34787 | Horizon West | 22,656 | 1,600 |
| 33411 | Royal Palm Beach | 22,615 | 1,600 |
| 34293 | Plantation | 21,526 | 1,500 |
Each row is one ZIP code. Click a ZIP to see the demand within 30 miles of it. The town is the closest place in the Census list to the center of the ZIP code, so treat it as a rough guide.
A recoat business usually serves a city and the area around it, which takes in many ZIP codes. That is why the area around your town matters more than any one number on this page.
How we got these numbers
- Homes: owner-occupied homes from the U.S. Census Bureau, American Community Survey 2024 (5-year estimates), added up for every ZIP code in Florida. Renters are left out
- Wood floors: 35% of those homes. The National Wood Flooring Association found 52% of homeowners say they have wood floors, so we use a lower figure on purpose
- Due each year: we assume a floor gets a fresh coat about every 5 years
- Hiring it out: we assume only 1 in 10 owners whose floor is due pays anyone to do it
These are estimates of the market, not a forecast of what any one business will sell. Leads aren't sold jobs, and a number for a whole state says little about your own town.
Cities in Florida
The numbers within 30 miles of Tampa and Jacksonville and Miami and Orlando and Sarasota and Fort Lauderdale and West Palm Beach and Naples and Pensacola and Gainesville, worked out the same way.
Check your own ZIP code
A state is too big to plan around. The demand tool adds up the owner-occupied homes within 30 miles of your ZIP code, with the same conservative math, so you can see the market around your own town in Florida.
Starting a recoat business in Florida
FloorIt takes one partner per area. We build the business in your name, train you, ship your equipment and finish, and bring you your first 50 leads. Apply to check if your part of Florida is open.
Questions about Florida
Is there demand for a floor recoat business in Florida?
By the numbers, yes: Florida has 5,918,621 owner-occupied homes, and with conservative math about 414,300 of their wood floors come due for a recoat each year. Whether your part of Florida has enough is a local question, so check your own ZIP code before you decide.
How many homes in Florida have wood floors due for a recoat?
Using a conservative 35% wood floor share, about 2,071,500 of the 5,918,621 owner-occupied homes in Florida have wood floors. At one recoat every 5 years, that is about 414,300 floors due each year. If only 1 in 10 of those owners pays someone to do it, that is still about 41,400 paid jobs a year in Florida.
Where in Florida are the most owner-occupied homes?
By ZIP code, the most owner-occupied homes in Florida are in 32162 (near The Villages, 30,127 homes), 34953 (near Port St. Lucie, 24,513 homes), 34787 (near Horizon West, 22,656 homes), 33411 (near Royal Palm Beach, 22,615 homes), and 34293 (near Plantation, 21,526 homes). Each is one ZIP code. A recoat business usually serves a city and the area around it.