What is FloorIt
What is FloorIt?
Last updated · FloorIt
FloorIt helps people start and run their own hardwood floor recoat business. We build the business in your name, train you to do the job and sell it, ship you the equipment and finish, and bring you your first 50 leads. One partner per area.
The service your business offers
- About 3 hours
- One person, average home
- Many years
- On a well-kept floor
- $1.50 to $3
- A square foot, typical price
Most worn hardwood floors don't need to be sanded. The wood is usually fine. It's the clear finish on top that wears out. A recoat screens the old finish and rolls on a fresh, two-part, water-based coat. It takes about 3 hours on an average home, there's very little dust, and the family doesn't move out.
Homeowners usually think they have two choices: a full sand and refinish, or new floors. A recoat is the third choice, and most of them have never heard of it. That gap is the business.
What FloorIt does for you
- We build your business. Name, LLC, logo, website, Google profile and social pages, in about 14 days, all in your name
- We ship your equipment and finish. 12 gallons of finish, the applicator kit, and your first 3 buffer rentals covered
- We train you. The full course on the job and on selling it, with live calls every week
- We bring your first customers. Ads under your brand, and your first 50 leads on us
- We set up your systems. Business phone, CRM and a booking calendar, so no lead slips through
Who FloorIt is for
- People who want a business of their own, with their own name on it
- People who want to keep their job and do jobs on weekends at first
- Contractors, cleaners, painters and handymen who want to add a service
- People with no flooring experience who are careful and show up on time
It isn't for someone looking for money without work. A recoat business is a real business. You run the estimates, you do the jobs, and you call your leads back fast.
Who is behind FloorIt
FloorIt is a brand of Premium Business Group, LLC, a Colorado company in good standing, formed in October 2022. It is built by a home service marketing team. For more than three years we have run marketing for home service companies, and our systems have helped them generate over $12 million.
For the floor work and the training, we partner with a flooring company that does this job every day. For the finish, we partnered with a manufacturer to make a two-part, water-based urethane under the FloorIt label, in Cabot, Arkansas.
What FloorIt is not
It isn't a franchise. There's no franchise fee, no royalties, no revenue share and no brand ad fund. The business has your name on it, and you own everything we build. It isn't just a course either. You get a full course, but you also get the business built for you, the equipment, and the leads.
No franchise fee. No royalties. No ad fund. Your name on the business.
How FloorIt makes money
You pay a one-time package when you join, and we go over the exact amount on your call. After that, our incentives are directly aligned to help you get more jobs. When you get more jobs, you use more finish. When you use more finish, you order more from us, and that is where we profit. We partnered with a manufacturer to get you a high-quality, professional finish.
After your first 50 leads, we don't charge for leads. When you reorder finish from us, leads come bundled in. You can also run your own marketing with the ad library and training you keep.
Keep reading
- How it works: The FloorIt process step by step: apply, check your area, the partnership call, your business built in about 14 days, training, equipment and your first leads.
- Is it worth it: Honest numbers on a hardwood floor recoat business: what one job is worth, what it costs, what the first months really look like, and what we'll never promise.
- Is FloorIt legit: Is FloorIt legit? The registered company behind it, our Google reviews under our earlier name, how we make money, and how to check every part before you commit.
- Why our numbers are conservative: Why FloorIt shows conservative numbers: how we make money, an honest job example, the first months, and why we would rather underpromise and overdeliver.