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Calculators

What calculators do FloorIt partners get?

Last updated · FloorIt

FloorIt partners get ten calculators: one public demand calculator, and nine inside the lessons for goals, pricing, ads and money. Each takes a few numbers you already know and gives you one clear answer. Here is what each one asks for, and what it tells you.

Before you join: the demand calculator

Anyone can use it at joinfloorit.com/demand. Type a city or ZIP code and pick a distance in miles. It counts the owner-occupied homes near you from U.S. Census counts, assumes 35% of them have wood floors, and shows what that work could be worth at $2,500 a job.

It's a picture of the market near you, not a forecast of what any one business will earn.

How to size the demand near you

Your goal: break it down

Type in a yearly goal, your average job, your close rate, your booking rate and the days you work each week. It tells you how many jobs, estimates and leads you need each year, month, week and day. Then you know if a slow week is really behind.

A planning tool, not a promise.

Your prices

CalculatorYou type inIt tells you
Price a job and its profitYour rate per square foot, minimum job, up to 3 options, coats, finish price, buffer rate and suppliesThe price of each option, and what each one leaves you
Are you charging enough?A job's price, its real cost, and your costs percentWhether your price leaves room for your bills

The job calculator also takes your drive, card fees, a helper and what it cost to win the job, if you want them counted.

What a job costs in materials

Your ads

CalculatorYou type inIt tells you
Ad budgetLeads you want a month, and your cost per leadYour monthly and daily ad budget
One more leadWhat an ad spent, its leads, and your target cost per leadWhether a slow ad deserves a little more time
How many ad setsYour daily budget, and your cost per leadHow many ad sets your budget can feed

How to tell if your ads are working

Your money

CalculatorYou type inIt tells you
Split a paymentA job payment, and your percents for costs, taxes, profit and reserveHow much goes where, and what's left for your own pay
Tax set-asideA job payment, and the tax percent your accountant gives youHow much to move to your taxes account
Monthly closeYour profit and loss bottom line, and whether you moved savings to pay a billWhether the business really kept a profit that month

Tax percents come from your accountant, not from us.

Where the calculators sit

Each one lives inside the lesson that needs it, next to a worksheet you can print. You run the numbers at the moment you make the decision, not weeks later.

The worksheets that go with them

Keep reading

  • Partner resources: the guide: Every resource FloorIt partners get: calculators, scripts, worksheets, checklists, a business tracker, the lead system, the ad library and people to ask.
  • Worksheets and checklists: The worksheets, templates, cards and checklists FloorIt partners use, from the price sheet and job-day checklist to the job post and the monthly close.
  • Demand near you: How to size demand for floor recoats in your area: homes, owner-occupied, wood floors and how often they come due. 200,000 people is about 6,800 homes a year.
  • Is your marketing working: How to tell if your recoat ads work: cost per lead, per booked estimate and per job, a 15-minute check three times a week, and when an ad should come off.