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Demand by state

Is there demand for a floor recoat business in Maine?

By the numbers, yes: Maine has 443,540 owner-occupied homes, and with conservative math about 31,000 of their wood floors come due for a recoat each year. Whether your part of Maine has enough is a local question, so check your own ZIP code before you decide.

Maine by the numbers

443,540
Owner-occupied homes
155,200
Estimated with wood floors (35%)
31,000
Wood floors due a year (one coat every 5 years)
3,100
Owners likely to pay for it a year (1 in 10)

Maine ranks number 40 of the 50 states and D.C. by owner-occupied homes, with 0.5% of the U.S. total. The count covers 415 ZIP codes.

The ZIP codes in Maine with the most owner-occupied homes

ZIP codeClosest townOwner-occupied homesWood floors due a year
04401Bangor10,901760
04103Falmouth8,399590
04240Lewiston8,236580
04330Augusta7,689540
04074Oak Hill7,626530

Each row is one ZIP code. Click a ZIP to see the demand within 30 miles of it. The town is the closest place in the Census list to the center of the ZIP code, so treat it as a rough guide.

A recoat business usually serves a city and the area around it, which takes in many ZIP codes. That is why the area around your town matters more than any one number on this page.

How we got these numbers

  • Homes: owner-occupied homes from the U.S. Census Bureau, American Community Survey 2024 (5-year estimates), added up for every ZIP code in Maine. Renters are left out
  • Wood floors: 35% of those homes. The National Wood Flooring Association found 52% of homeowners say they have wood floors, so we use a lower figure on purpose
  • Due each year: we assume a floor gets a fresh coat about every 5 years
  • Hiring it out: we assume only 1 in 10 owners whose floor is due pays anyone to do it

These are estimates of the market, not a forecast of what any one business will sell. Leads aren't sold jobs, and a number for a whole state says little about your own town.

Why we keep our numbers conservative

Cities in Maine

The numbers within 30 miles of Portland, worked out the same way.

Check your own ZIP code

A state is too big to plan around. The demand tool adds up the owner-occupied homes within 30 miles of your ZIP code, with the same conservative math, so you can see the market around your own town in Maine.

Check your ZIP code

How to size the demand near you

Starting a recoat business in Maine

FloorIt takes one partner per area. We build the business in your name, train you, ship your equipment and finish, and bring you your first 50 leads. Apply to check if your part of Maine is open.

Apply to become a partner

Questions about Maine

Is there demand for a floor recoat business in Maine?

By the numbers, yes: Maine has 443,540 owner-occupied homes, and with conservative math about 31,000 of their wood floors come due for a recoat each year. Whether your part of Maine has enough is a local question, so check your own ZIP code before you decide.

How many homes in Maine have wood floors due for a recoat?

Using a conservative 35% wood floor share, about 155,200 of the 443,540 owner-occupied homes in Maine have wood floors. At one recoat every 5 years, that is about 31,000 floors due each year. If only 1 in 10 of those owners pays someone to do it, that is still about 3,100 paid jobs a year in Maine.

Where in Maine are the most owner-occupied homes?

By ZIP code, the most owner-occupied homes in Maine are in 04401 (near Bangor, 10,901 homes), 04103 (near Falmouth, 8,399 homes), 04240 (near Lewiston, 8,236 homes), 04330 (near Augusta, 7,689 homes), and 04074 (near Oak Hill, 7,626 homes). Each is one ZIP code. A recoat business usually serves a city and the area around it.