Demand by state
Is there demand for a floor recoat business in Hawaii?
By the numbers, yes: Hawaii has 310,247 owner-occupied homes, and with conservative math about 21,700 of their wood floors come due for a recoat each year. Whether your part of Hawaii has enough is a local question, so check your own ZIP code before you decide.
Hawaii by the numbers
- 310,247
- Owner-occupied homes
- 108,600
- Estimated with wood floors (35%)
- 21,700
- Wood floors due a year (one coat every 5 years)
- 2,200
- Owners likely to pay for it a year (1 in 10)
Hawaii ranks number 43 of the 50 states and D.C. by owner-occupied homes, with 0.4% of the U.S. total. The count covers 83 ZIP codes.
The ZIP codes in Hawaii with the most owner-occupied homes
| ZIP code | Closest town | Owner-occupied homes | Wood floors due a year |
|---|---|---|---|
| 96706 | Ewa Gentry | 16,749 | 1,200 |
| 96789 | Mililani Mauka | 14,837 | 1,000 |
| 96744 | Ahuimanu | 13,894 | 970 |
| 96797 | Waikele | 13,835 | 970 |
| 96720 | Mountain View | 12,320 | 860 |
Each row is one ZIP code. Click a ZIP to see the demand within 30 miles of it. The town is the closest place in the Census list to the center of the ZIP code, so treat it as a rough guide.
A recoat business usually serves a city and the area around it, which takes in many ZIP codes. That is why the area around your town matters more than any one number on this page.
How we got these numbers
- Homes: owner-occupied homes from the U.S. Census Bureau, American Community Survey 2024 (5-year estimates), added up for every ZIP code in Hawaii. Renters are left out
- Wood floors: 35% of those homes. The National Wood Flooring Association found 52% of homeowners say they have wood floors, so we use a lower figure on purpose
- Due each year: we assume a floor gets a fresh coat about every 5 years
- Hiring it out: we assume only 1 in 10 owners whose floor is due pays anyone to do it
These are estimates of the market, not a forecast of what any one business will sell. Leads aren't sold jobs, and a number for a whole state says little about your own town.
Check your own ZIP code
A state is too big to plan around. The demand tool adds up the owner-occupied homes within 30 miles of your ZIP code, with the same conservative math, so you can see the market around your own town in Hawaii.
Starting a recoat business in Hawaii
FloorIt takes one partner per area. We build the business in your name, train you, ship your equipment and finish, and bring you your first 50 leads. Apply to check if your part of Hawaii is open.
Questions about Hawaii
Is there demand for a floor recoat business in Hawaii?
By the numbers, yes: Hawaii has 310,247 owner-occupied homes, and with conservative math about 21,700 of their wood floors come due for a recoat each year. Whether your part of Hawaii has enough is a local question, so check your own ZIP code before you decide.
How many homes in Hawaii have wood floors due for a recoat?
Using a conservative 35% wood floor share, about 108,600 of the 310,247 owner-occupied homes in Hawaii have wood floors. At one recoat every 5 years, that is about 21,700 floors due each year. If only 1 in 10 of those owners pays someone to do it, that is still about 2,200 paid jobs a year in Hawaii.
Where in Hawaii are the most owner-occupied homes?
By ZIP code, the most owner-occupied homes in Hawaii are in 96706 (near Ewa Gentry, 16,749 homes), 96789 (near Mililani Mauka, 14,837 homes), 96744 (near Ahuimanu, 13,894 homes), 96797 (near Waikele, 13,835 homes), and 96720 (near Mountain View, 12,320 homes). Each is one ZIP code. A recoat business usually serves a city and the area around it.